Chromatlas

Unit 2 · In-betweens

Hot pink

HEX

#FF69B4

RGB

255 105 180

HSL

330° 100% 71%

CMYK

0 59 29 0

Hot pink or Magenta?

Pinker and softer than magenta, with no purple in it.

Compare: Magenta

Its loud ancestor is shocking pink, launched by Elsa Schiaparelli in 1937 and inspired by a large pink diamond owned by Daisy Fellowes.

Design

Hot pink's loud ancestor is shocking pink. Elsa Schiaparelli launched it in 1937 with a perfume called Shocking, in a bottle shaped like a dressmaker's dummy, designed by the painter Leonor Fini. The bright, impudent pink became her house signature.

Kin

• Pink: Schiaparelli turned pink from sweet to shocking
• Magenta: Its purpler neighbor, born in a dye lab in 1859

Sources

• Schiaparelli, official site, 'Shocking perfume bottle by Leonor Fini'
• V&A, 'Elsa Schiaparelli: a timeline'

Open in Chromatlas

Hex values are screen approximations. Every page lists its sources.